Analyzing Qantas Company’s Annual Report For Sustainability, Corporate Governance, And Performance Criteria

Strategies, policies and guidelines of Qantas Company’s social and environmental performance

Strategies, policies, together with guidelines in the operation of Qantas Airways are core values as it ensures that the company focuses on creation, enhancing, and protection values of shareholders. Strategies practices such as religious beliefs of people have ensured that the company work by obeying values of every individual. The practice has helped in supporting strategy of company by ensuring that management remains to be responsible for ensuring that Qantas Airways have appropriate social values framework that ensures the need to creation, protection, and enhancement of operational values of making huge returns (Wong, Rajic, & Nguyen, 2015). Strategies, policies and guidelines practices have huge influence on supporting strategies of operations of Qantas Airway during its operations. These practices ensure that this company operates in the best interests of its passengers, workers, shareholders, together with balancing act of Australian Airways (van, 2018). Guidelines and policies set by different people in the market have ensured that the company works with a commitment to comply with all available regulations along with laws with the aim of conducting business operations with the highest level of integrity and ethics.

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The major reasons for adoption of social and environmental practices are mostly to make the company to be ahead of every other business practice to support the strategies of the company. These practices aim at helping in provision of the overview of company’s beliefs, values, as well as business practices and highlights different standards to be upheld by every worker (Guthrie, 2013). It encompasses ideas such as Continuous Disclosure, Share Trading of workers, management of risk, safety, communication of stakeholders, and whistleblower protection to support operations of the company. Furthermore, social practices such as beliefs of people on best travelling hours have ensured that the company focuses on the best time to start its operations. It has positioned the company in best place that is essential in responding to the rapidly evolving regulatory business settings. Therefore, social practices have huge influence in supporting different strategies set in place by Qantas Airways Company (Lin, 2015). Through the strategy of twin whole brought about by social practices, Qantas Airways have been able to continue to service the premium leisure together with business market segments that its chief competitors in Australian markets such as Jetstar Company.

The measurements of Qantas Company’s social and environmental performance are used in measuring the performance of this company. Some of the measurement indicators of Qantas Company comprise of water consumption, output of wastes, and greenhouse gas emission among other prospects.  Different measurement indicators that exist between environmental and corporate governance practices have had huge influence on strategies of operations of Qantas Airways Company. These practices have ensured Qantas Airways to increase their development as a global aviation organization since its founding in early days of 1920 (D’alfonso & Nastas, 2014). Presently the Qantas Airways has become to be strong in serving Australians and connecting Australians to the entire global society. Most importantly, these measurement indicators have ensured Qantas Airways to comprise of skilled passionate as well as diverse workforce. Every worker has been able to have the responsibility to work as a team with the aim of realizing potential of the company. Through these practices, workers have been able to build their operations on the competitive advantage of the company.

Reasons for adopting social and environmental practices

The company focuses on sharpening its focus on awareness of environment and sustainability practices. Management of the company places more effort on addressing local, national, together with global environmental challenges to improve their performances. Qantas Future Planets remains to be the company’s flagship program for its sustainability, social, together with environmental initiatives (Jayasuriya & Cannon 2015). The performance of the company concentrates on six fundamental areas that cover operational areas as broad as aircraft and efficiency of fuel to enable it offer sustainable products together with in-flight programs. Moreover, strength of Qantas Future Planet program for measuring and increasing the company’s performance is built on a sing thing it is built on the common belief among the company’s investors, employees, partners, as well as clients in the benefits of building the profitable, sustainable, and environmentally conscious airline.

Qantas Company has been able to comply with Global Reporting Initiative as it operates under pressure of contributing to the sustainable future. The subscription to the Global Reporting Initiative has helped the company to understand as well as communicate their influences on several issues that comprise of changes in climate during operations, human privileges, and cases of corruption. The report on sustainability reporting measure is consistent with Qantas Company’s strategic location, as it helps in promoting economic, social, and environmental sustainability during operations (Rinderer, Oldroyd, Frake, Guzman, & Bourgeois, 2013). The reporting system has enabled the company to develop sustainability reporting guidelines that mostly strive towards improving and increasing the accountability and transparency of economic, environmental, along with social performance (Black 2013). It also provides all departments of Qantas Company with the comprehensive sustainability reporting framework that is entirely applicable around the globe.

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Qantas Airways Company complies fully with the corporate governance framework. For instance, through the compliance with the corporate governance practices, Qantas Airways have been capable to actively monitor different dangers together with risks to business as well as develops linked contingency plans. Such plans in consideration have been essential in addressing potential impacts during operations of Qantas Airways in Australian markets (Mules, 2013). Therefore, through such compliance to framework of corporate governance, the use of different social, environmental, and governance practices have supported operational strategies of the company by improving planning capacity applied in management of pandemic focus and instances of risk of civil unrest along with global conflict. Moreover, the company has complied with framework of corporate governance practices as it have been using them in supporting its operations through improving the framework its operations (Jayasuriya & Cannon, 2015). Besides, such frameworks improve the framework that is designed for the company to improve in the identification and implementation adoptions of risk mitigation during operations.

Measurement indicators

The company operates while focusing on several policies and guidelines that consist of membership dissatisfaction policy, privacy notice, website policy, privacy policy, and summary of conflicts management policy. However, policies together with guidelines practices of the company have huge impact on strategy of Qantas as they articulate the fundamental drivers of strategies that affect the operational dangers and opportunities of the company (O’Neill, 2016). The policies and guidelines strategies of corporate governance considers different external factors like change in climate, the rapidly shifting in regulatory landscape, and expectations of stakeholders (Jayasuriya & Cannon, 2015).  The policies and guidelines strategies of corporate governance also support strategy of this company by considering internal behavioural drivers that affect performance of the airways.

Adoption of corporate governance of Qantas Company ensures that operation strategies of organization are developed on the annual basis in conjunction with units. The developments are in conjunction with unit of business throughout its operations while focusing on the opportunities. According to Waller-Davies, (2013), adoption of corporate governance is essential in improving environmental performance and manages operational risks associated with the impact of environment on Qantas Company (Black, 2013).  For instance, Qantas Group corporate governance system of managing environment has been designed to align with requirements of international standards for management of environment during operations. Such practice has ensured that the business of this company has a consistent approach to environmental management both at strategic as well as operational heights.

The main measure of corporate governance of the Qantas Company remains to be trust. The indicator of trust in operations of the company remains to be the foundation of sustainable development. The trust helps in increasing the interdependence by enabling the workers and management to be capable of mobilizing the resources and goodwill of others to attain success (McConville, 2015). The need of acting responsibly stays to be another measure indicator as it ensures that the company is operating with integrity. It also ensures that the company attains strong corporate governance and transparency in its reporting of operations.

The corporate governance in Qantas Company stays to be the core in ensuring that there exists creation, protection, together with enhancement of value of shareholders. The disclosure data ensure that the board is capable of maintaining the highest level of ethics of corporate. The objective and basic policy of international relation of corporate governance allows the company to e capable of recognizing the general meeting of shareholders as the forum for the dialogue that is constructive with shareholders. They have achieved this by laying the foundations for sustainable progress long into future endeavours (Mules, 2013). Disclosure data have huge importance on daily operations of Qantas Group. It promotes continuous improvement of its operations in Australian markets and other global regions. Disclosure data support strategies of this company by allowing the management to focus on sustainable future programs (O’Neill, 2016). These programs are designed to assist the company in attaining savings through advancement in operational efficiency. Disclosure data have supported management of this company by enabling them to form the company’s vision that is committed to environmental sustainability.

Performance criteria

5) Identify connections between the company’s social, environmental and corporate governance practices, and its strategy as discussed in Report 1 Industry and Strategy Analysis. That is, do the company’s social, environmental and corporate governance practices support its strategy in any way?

Corporate governance practice in any company is essential in ensuring that the management focus on controlling entities that comprise of adoption of appropriate procedures and policies designed to ensure that the company is well managed. These practices of corporate governance support strategies of Qantas Airways as it creates, protects, and enhances values of different operators of the company. It helps management of the company to maintain the highest level of corporate ethics during their operations. The appropriate management helps in protecting and enhancing interests of shareholders (Rinderer, Oldroyd, Frake, Guzman, & Bourgeois, 2013). For instance, in Qantas Airways Company, corporate governance aid in support of its strategies of operations. It helps the board of management to monitor different operational as well as performance of company by overseeing its business operations. It aids in approving different strategic targets of Qantas Airways and considering and approving the business plan along with yearly budget of the company. Corporate governance practices ensure that the company is able to maintain its sturdy existence within the domestic markets in Australia when competing with other rivals in the same airway sector (McConville, 2015). Additionally, corporate governance practices such as regulation of taxes of business of airways has greater value of supporting strategy of Qantas Company. Such practices help this company to minimize threats and maximize different opportunities that might result from other competitors in airways sector in regard to fluctuations in charges for services.  

Through corporate governance practices, Qantas Airways have been able to actively monitor different dangers together with risks to business as well as develops linked contingency plans. These plans are essential in addressing potential impacts during operations of Qantas Airways in Australian markets (Mules, 2013). Therefore, these practices have supported operational strategies of the company by improving planning capacity applied in management of pandemic focus and instances of risk of civil unrest along with global conflict. Moreover, corporate governance practices are useful in supporting operations of the company by improving the framework of operations. It improves the framework that is designed for the company to improve in the identification and implementation adoptions of risk mitigation during operations (Jayasuriya & Cannon, 2015). These include risks that associates with company’s projects, initiative of its technologies, markets, regulatory interface, and relations of companies in the markets. Corporate governance practices have huge influence in strategies of Qantas airway as it helps the management to maintain the highly effective crisis management capacity. The idea helps in reducing the influence of unavoidable events during operations of the company in different airports.

References

Black, P. (2013). Lines of Flight: The Female Flight Attendant Uniform. Fashion Theory: The Journal of Dress, Body & Culture, 17(2), 179–195. https://doi.org/10.2752/175174113X13541091797643

D’alfonso, T., & Nastasi, A. (2014). Airport–Airline interaction: some food for thought. Transport Reviews, 34(6), 730–748. https://doi.org/10.1080/01441647.2014.971470

Guthrie, K. (2013). Aviation Regionalism in the Pacific. Journal of Pacific History, 48(3), 294–308. https://doi.org/10.1080/00223344.2013.840418

Jayasuriya, K., & Cannon, D. (2015). State transformation and resource politics: Australia and the regional political economy. Pacific Review, 28(3), 391–410. https://doi.org/10.1080/09512748.2015.1011211

Lin, W. (2015). “Cabin pressure”: designing affective atmospheres in airline travel. Transactions of the Institute of British Geographers, 40(2), 287–299. https://doi.org/10.1111/tran.12079

McConville, C. (2015). Dams, Freeways and Aerospace: How Australian Environmentalists responded to Transnationalism and World Heritage, 1964-1984. Australian Journal of Politics & History, 61(3), 381–396. https://doi.org/10.1111/ajph.12109

Mules, R. (2013). The Long Haul:The QANTAS – Emirates Alliance. BusiDate, 21(3), 2–4. Retrieved from https://search.ebscohost.com/login.aspx?direct=true&db=aph&AN=89579680&site=ehost-live

O’Neill, R. (2016). The Importance of a Diverse and Culturally Competent Workforce. BusiDate, 24(3), 9–13. Retrieved from https://search.ebscohost.com/login.aspx?direct=true&db=aph&AN=117152574&site=ehost-live

Rinderer, T. E., Oldroyd, B. P., Frake, A. M., Guzman, L. I., & Bourgeois, L. (2013). Responses to Varroa destructor and Nosema ceranae by several commercial strains of Australian and North American honeybees ( Hymenoptera: Apidae). Australian Journal of Entomology, 52(2), 156–163. https://doi.org/10.1111/aen.12003

van Maanen, V. (2018). Who’s Responsible? The Role of Stakeholders in Promoting Ethical Business Practices. BusiDate, 26(1), 9–13. Retrieved from https://search.ebscohost.com/login.aspx?direct=true&db=aph&AN=129723337&site=ehost-live

Waller-Davies, B. (2013). Virgin Atlantic GC: Cabin pressure. Lawyer, 1. Retrieved from https://search.ebscohost.com/login.aspx?direct=true&db=aph&AN=93322569&site=ehost-live

Wong, A. K., Rajic, N., & Nguyen, Q. (2015). 50th Anniversary Article: Seeing Stresses through the Thermoelastic Lens-A Retrospective and Prospective from an Australian Viewpoint. Strain, 51(1), 1–15. https://doi.org/10.1111/str.12116