Corporate Financial Management: Concepts, Techniques And Analysis

Corporate Financial Management

Part a.

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Particulars

Amount

Capital Investment

220000

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Salvage Value

40000

Life of the Machine (years)

3

Sale units

6000

Growth in sale unit

10%

Sale Price

60

Growth in Sale Price

5%

Variable Cost

36

Growth in Variable Cost

3%

One time Fixed Overhead Cost

60000

Inspection Charges incurred at the end of year 2

3000

Working Capital Invested

30000

Recoverable Working capital

80%

Cost of Capital

12%

Tax Rate

15%

CALCULATION OF NET PRESENT VALUE

Particulars

0

1

2

3

No. of Units

 6,000

 6,600

 7,260

INITIAL CASH FLOWS

Capital Investment

 -2,20,000

Working Capital Invested

 -30,000

Net Initial Cash Flows (a)

 -2,50,000

OPERATING CASH FLOWS

Sales

 3,60,000

 4,15,800

 4,80,249

Variable Cost

 -2,16,000

 -2,44,728

 -2,77,277

Depreciation

 -60,000

 -60,000

 -60,000

Fixed Overhead Paid

 -60,000

Inspection Charges

 -3,000

Profit Before Tax

 24,000

 1,08,072

 1,42,972

Tax @ 15%

 3,600

 16,211

 21,446

Profit After Tax

 20,400

 91,861

 1,21,526

Cash Flow after Tax (PAT + Depreciation)

 80,400

 1,51,861

 1,81,526

Net Operating Cash Flows (b)

 80,400

 1,51,861

 1,81,526

TERMINAL CASH FLOWS

Salvage of Machine

 40,000

Working Capital Recovered

 24,000

Net Terminal Cash Flows (c )

 64,000

Net Cash Flows (a+b+c)

 -2,50,000

 80,400

 1,51,861

 2,45,526

PV Factor @ 12%

 1

0.892857

0.797194

0.711780

PV of Cash Flows

 -2,50,000

 71,786

 1,21,063

 1,74,761

Net Present Value

 1,17,609

Therefore, the net present value of the project is $117609.

Part b.

As we know Capital Asset Pricing Model is a Single factor model and Arbitrage Pricing Model is a multi-factor model (Sherman, 2011). The APT model incorporates various non-corporate factors in its analysis, whereas CAPM involves only the difference between the market and actual return. The factors involved in APT model are not defined; they can be anything, any element which can affect the price of the security. APT has a broad set of factors whose affect can be incorporated while calculating the price, whereas CAPM ignores the affects of these factors. This is why multivariate models are used to overcome the CAPM. (Rosenbaum et al., 2013)

Part a:

Mergers and acquisition is an organic growth strategy which is opted by the corporate. The organic growth strategies such as internal expansion are a tad complicated procedure, but merger takes less time (Snow, 2011). Though the process of merger is less time consuming, it is expensive, as the acquirer firm is required to pay a premium to the acquired firm. The management of the acquired firm is responsible to justify and explain the need for premium. Mostly, the premium involved in mergers is due to synergies created.

As discussed the process of merger is expensive, but still people go for it because it has many advantages. The process of merger brings together the strengths of entities promoting higher growth. It also helps to create monopoly, which results in decreased competition and better bargaining position. There are a lot of rules and regulations which in some cases can be fulfilled by collaborations only, therefore mergers helps to satisfy these also. In the process of merger one non-branded partner may get recognition by merging with a branded entity, creating recognition of the former entity. Last but not the least the process of merger helps to create synergy. Synergy is the extra value which is created by merging of two or more entities. Merger helps to strengthen the entity by utilising the positive attributes and reducing the negative. This results in better operating and financial environment for the entity to work in and hence results in synergy creation.

Synergy is the potential or additional value that is expected to be generated as a result of the merger. It is the most used rationale for the purpose of analysing a merger plan. But lack of information and improper application of synergy calculations may lead to wrong conclusions. (Bainbridge, 2012)

Working Capital and Capital Investments

Few of the major reasons why synergy is generated are listed below:

  • Economies of Scale:Due to large scale production as a result of merger, the cost per unit declines, resulting in economies of scale.
  • Better Pricing Power: Since the merged entity now has more resources and more market share, it will be in a better position to enjoy the pricing power in the market.
  • Complimentary Resources: where a big innovative firm with ample of resources merges with a small firm with very limited resources, then the small firm enjoys the resources which was not yet available to them.
  • Utilisation of surplus funds:the funds which are idle and not being used can be used to complete the buy-out in a merger, providing greater returns,
  • Tax Benefits: whereby in the process of merger a profit making company acquires a loss making company in order to generate tax shield, then the tax benefits can be availed by the merger entity.
  • Managerial Efficiency: there is a probability that the acquired firm would have been mismanaged, after the completion of merger, better expertise and managerial efficiency of the acquiring company, helps to manage the acquired company.(Filippell, 2011)
  • Horizontal Merger: These types of merger take between the companies which belonh to same industry and are at the same stage.
  • Vertical Merger:this type of merger takes place between the companies which belong to same industry but different stages. For example, an oil refilling company merging with a company involved in the business of oil marketing.
  • Concentric Merger:this type of merger takes place between companies belonging to related industries. For example, a banking company merging with a insurance company.
  • Conglomerate Merger: this type of merger takes place between companies of totally different industries.

Synergy can be of various types too. In a merger, benefit generated in any area will be termed as synergy. Synergies can be of following types:

  • Cost savings synergy: we have already discussed above how economies of scale can be achieved form the process of merger. Due to economies of scale the cost per unit declines. Decrease in the cost results in higher revenue and profits which then results in higher market value of the company. Hence generating synergy for the newly formed entity.
  • Revenue Synergies: revenue synergies are increase in revenue for the merged entities. The revenue generated by the merged entity is more than the revenue individually generated the participating entities. In our discussion below we will see a practical example of how two merged entities have resulted in revenue synergies. The merged entities have more resources which are put to use more efficiently which results in these types of synergies.(Harrison, n.d.)
  • Market value synergies: this is due to boot strap effect. Under this type of synergies the market capitalization of merged entities is much more than the market cap of individual participating entities. Difference between these figures is the amount of synergy created form merger.

In the following discussion we have discussed the real life merger of two major food companies Heinz and Kraft food groups. After the merger the merged company Kraft Heinz, became the world’s fifth largest food and Beverage Company. This was one of the biggest mergers which resulted in generation of high synergies for the resultant company. We have shown below the revenue synergy created by the merger.

(All Figures in million $)

Sales Kraft

Particulars

2014

2013

2012

Total Sales

Average Sales

 Sales

 18,205

 18,218

 18,271

54,694

 18,231

 Sales Heinz

Particulars

2014

2013

2012

Total Sales

Average Sales

 Sales

 11

 12

 12

 34

11

 Sales Kraft Heinz

Particulars

2017

2016

Total Sales

Average Sales

 Sales

 19,355

 26,487

45,842

 26,195

Synergy= Sales Kraft Heinz-Sales Kraft-Sales Heinz

Synergy

=

26195-18231-11

=

7953

Therefore, we see that the merger resulted in synergy amounting to $7,953 million.

Before the merger, 605 of the revenue of Heinz was generated from sales from regions other the North America, whereas 98% of Kraft revenue was generated from North America. Therefore merger gave Kraft the scope for expansion in international markets (Galpin and Herndon, 2014). Also, when the merger was about to take place it was estimated that it would result in cost savings of $1.5 billion per year. The cost synergies were expected to realise from economies of scale. The economies of scale would help them have better bargaining power which will provide them higher operating margin. Also, other cost reducing strategies were to be implemented in order to achieve cost synergies such as closing down of inefficient units, reduction in headcount, etc. Therefore, we see that the expected plan of the management of Kraft came through and helped them realise the revenue synergy of $ 795 million.

We have already discussed that the merger of these two companies resulted in generation of high synergies for the resulting company. We will now show calculations which will support the above statement. Also we will prove that the equation of PV (Acquirer) + PV (Target) < PV (Combined Firm) is being satisfied by the said merger (Halibozek and Kovacich, n.d.). Below are the figures stating the market price per share of the companies and the number of shares of the companies before and after merger. The market capitalisations of the companies are calculated in order to arrive at the present value of the companies before and after acquisition. All the figures below are in million $ except for share price, which are per unit.

Share price of Kraft

Year

 Share Price

No. of Share

2012

44.15

592.76

2013

53.91

596.23

2014

62.66

587.33

Average Share Price

53.57

Average Number of Shares

592.11

Share price of Heinz

Year

 Share Price

No. of Share

2012

57.68

110.87

2013

72.50

109.83

Average Share Price

65.09

Average Number of Shares

110.35

Share price of Kraft Heinz

Year

 Share Price

No. of Share

2016

87.32

1,216.48

2017

77.76

1,216.48

Average Share Price

82.54

Average Number of Shares

1,216.48

Calculation of Market Capitalisation

Particulars

Heinz

Kraft

Kraft Heinz

No of shares

 110.35

 592.11

1,216.48

Share price

 65.09

 53.57

82.54

Market Capitalization

 7,183

 31,721

1,00,408

Therefore we can see that market cap of Heinz was $7183 million and that of Kraft was $ 31721 million before merger. After merger, the market cap of the merger entity resulted in $ 100408 million. The equation PV (Acquirer) + PV (Target) < PV (Combined Firm) is hence satisfied.

The present values of the entities are calculated by taking into consideration the market price of the shares and the number of shares outstanding at the year end. The value of the firm is then calculated and compared.

References

Bainbridge, S. (2012). Mergers and acquisitions. New York: Foundation Press.

Filippell, M. (2011). Mergers and Acquisitions Playbook: Lessons from the Middle-Market Trenches. John Wiley & Sons.

Galpin, T. and Herndon, M. (2014). The complete guide to mergers and acquisitions. San Francisco, Calif.: Jossey-Bass.

Halibozek, E. and Kovacich, G. (n.d.). Mergers and Acquisitions Security. Burlington: Elsevier.

Harrison, C. (n.d.). Make the deal.

Rosenbaum, J., Pearl, J., Perella, J. and Harri. (2013). Investment Banking: Valuation, Leveraged Buyouts, and Mergers & Acquisition. John Wiley & Sons.

Sherman, A. (2011). Mergers & acquisitions from A to Z. New York: Amacom.

Snow, W. (2011). Mergers & Acquisitions For Dummies. John Wiley & Sons.