Management Accounting And New Fee Structure Evaluation

Methods of Management Accounting

Management accounting is one of the processes used for preparation of management reports as well as accounts that render accurate and timely financial information in front of managers so that they can undertake both short-term and long-term decisions.  On the other hand, Financial Accounting provides information to the financial users that help managers inside the business enterprise with decision-making. The role of management accounting in business enterprise helps in forecasting the future and make or buy decisions. Furthermore, management accounting employs different tools for forecasting business trends that include financial modeling, simulations, ratio analysis, Management Information System, Key Performance Indicators, Game theory as well as balance scorecards and skills to analyze financial statements.

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The tools as well as techniques used in the management accounting can be categorized under certain heads. The current segment or study explains two methods of management accounting and these methods are cost accounting as well as cash flow analysis.

Cost accounting help in calculating cost of goods sold, produced by using various tools as well as techniques or methods. In the first assignment, the main purpose of the report is to compute the overhead costs for calculating the production cost. In addition, there are different techniques used in the assignment that help in allocating the overhead expenses to specific product. After evaluating several techniques, it is found that Activity based costing help in allocating overheads as well as determining the product cost in an accurate way. It is even mentioned in the first assignment that there are different overheads that are allocated to the product based on its benefits consumed from various related activities as shown in the Activity based costing method.

As far as second assignment is concerned, it deals with explaining cash flow analysis as it is treated as one of the significant tool used by the managers to understand the cash flows of any business in an effective way. Cash flow analysis techniques had been used in the second assignment for measuring the potentiality of a new plan.

Activity

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Activity Cost

Activity Driver

Annual Quantity

Cost per Unit of Activity

Process Receivables

$15,000

No. of Invoices

5000

$3.00

Process Payables

$25,000

Nos. of Purchase Orders

2500

$10.00

Program Production

$28,000

Nos. of Production Schedule

1000

$28.00

Process Sales Order

$40,000

Nos. of Sales Order

4000

$10.00

Dispatch Sales Order

$30,000

Nos. of Dispatches

2500

$12.00

Load Mixers

$14,050

Nos. of Batches

1000

$14.05

Operate Mixers

$45,900

Nos. of Kilograms

200000

$0.23

Clean Mixers

$6,900

Nos. of Trays

1000

$6.90

Move mixture to filling

$3,450

Nos. of Cakes/Pastries

200000

$0.02

Clean Trays

$20,000

Nos. of Trays

16000

$1.25

Fill Trays

$16,000

No. of Cakes/Patries

800000

$0.02

Move to baking

$8,000

No. of Trays

16000

$0.50

Set up Oven

$50,000

No. of Batches

1000

$50.00

Bake Cake/Pastries

$1,30,000

No. of Batches

1000

$130.00

Move to Packing

$40,000

No. of Trays

16000

$2.50

Pack Cake/Pastries

$80,000

No. of Cakes/Patries

800000

$0.10

Inspect Patries

$2,500

No. of Pastries

50000

$0.05

Activity Consumed

Annual Quantity of Activity Driver

Cost per Unit of Activity

Total Cost

Process Receivables

500

$3.00

$1,500.00

Process Payables

200

$10.00

$2,000.00

Program Production

100

$28.00

$2,800.00

Process Sales Order

400

$10.00

$4,000.00

Load Mixers

100

$14.05

$1,405.00

Operate Mixers

30000

$0.23

$6,885.00

Clean Mixers

100

$6.90

$690.00

Move mixture to filling

30000

$0.02

$517.50

Clean Trays

2000

$1.25

$2,500.00

Fill Trays

100000

$0.02

$2,000.00

Move to baking

2000

$0.50

$1,000.00

Set up Oven

100

$50.00

$5,000.00

Bake Cake/Pastries

100

$130.00

$13,000.00

Move to Packing

2000

$2.50

$5,000.00

Pack Cake/Pastries

100000

$0.10

$10,000.00

Dispatch Sales Order

500

$12.00

$6,000.00

Develop & Test Product

$600.00

Total Overhead Cost

$64,897.50

Annual Volume

100000

Cost per unit for Lamington

$0.65

The above table shows overhead costs and these are the indirect cost that supports the production process or in that case, distribution purposes (van Helden and Uddin 2016). Furthermore, there are several direct costs that need to be mentioned in the case study but it was not mentioned. Direct costs are the cost that attributed to the manufacturing of any rendered goods or services. It is one of the significant elements used in production cost.  It is where it is not possible to manufacture the goods without incurring any associated cost (Van der Stede 2016). Therefore, in order to calculate product cost of Lamington, it is important to include direct costs that are listed below:

  • Direct Labor Costs
  • Direct Material Costs
  • Freight Inward charges

Direct and Indirect Costs of Production

From the given case study, it can be seen that HLW earn fees from two different sources and these sources are annual membership fees as well as court fees (Taylor and Scapens 2016). With that, more than 40% of the total revenue is generated in the form of annual membership for a given period of 2 months. As far as the balance part is concerned, it is generated from the court fees for each year annually (Soderstrom, Soderstrom and Stewart 2017). Furthermore, the cash inflow from court fees does not remain even per month. During Peak season (that is October to April), it is noted that the cash inflow from court feeds uses to be high that is more than 45% of the total revenue. On the contrary, during the months May to September, it is noted that the amount of court fees collected is very low as it covers only 15% of the total revenue (Solovida et al. 2017).

In case where HLW implement new membership plan, it is important to collect 80% of the total revenue within the first month of the accounting period. Addition to that, HLW can get several benefits that are listed below with proper justification if they implement this new plan:

  • Implementation of new plan will benefit HLW in generating unrestricted cash flow from general operating sources in form of annual one-time membership (Nuhu, Baird and Appuhami 2016). As far as current plan is concerned, the club need to be dependent upon individual programs like hourly court fees for earning more than 50% of the total revenue
  • Implementation of new plan will benefit HLW in preparing such platform that assist the club for generating steady as well as cash flows every month (Modell 2014).
  • Implementation of new plan will benefit HLW as club management can accumulate more than 80% of the total revenue for initial months as per new plan rather than waiting for 6 complete months (Lopez-Valeiras, Gomez-Conde and Naranjo-Gil 2015). Therefore, the benefits will help in planning for proper utilization of the accumulation fund as well as taking different financial decisions as and when required.

In the case study, several issues are highlighted and for that, certain assumptions needs to be made for understanding the effect of new membership plan on the sales revenue (Lachmann, Trapp and Trapp 2017). Some of the assumptions are mentioned below with proper justification:

  • Court usage is 100% during peak season
  • 60% utilization of capability during non-prime time
  • 40% court usage during off-season

Sales revenue under existing plan

Below, calculation is made for determining the effect and earned current sales by using systematic method by determining the aforementioned assumptions

Particulars

Weightage

No. of Members

Annual Membership Fees

Total Fees

Total Members

100%

2000

Individual Members

25%

500

$45

$22,500

Student Members

25%

500

$30

$15,000

Family Members

50%

1000

$100

$1,00,000

Total Membership Fees

$1,37,500

Particulars

Hourly Court fees

No of Courts

No. of Days

Usage %

Hours

Total Fees

Peak Season- Prime Time

8

10

181

100%

4

$57,920

Peak Season- Non Prime Time

12

10

181

60%

8

$1,04,256

Off Season

6

10

184

40%

12

$52,992

Total Court Fees

$2,15,168

Particulars

Amount

Weightage

Membership Fees

$1,37,500

38.99%

Court Fees – Peak Season

$1,62,176

45.99%

Court Fees – Off Season

$52,992

15.03%

Total Fees Collected

$3,52,668

100%

Sales revenue under new membership plan

It is understood that the club would earn sales revenue as per the new membership plan as mentioned in the below tables:

Particulars

Current Member

% of Continuation

% of Active Members

Annual Fees

Total Fees

Individual

500

70%

45%

250

$39,375

Student

500

70%

45%

250

$39,375

Family

1000

70%

45%

450

$1,41,750

Total Fees from Early Membership

$2,20,500

Particulars

Current Member

% of Continuation

% of General Members

Annual Fees

Total Fees

Individual

500

70%

55%

250

$48,125

Student

500

70%

55%

250

$48,125

Family

1000

70%

55%

450

$1,73,250

Total Fees from Normal Membership

$2,69,500

Particulars

Amount

Weightage

Membership Collected:

August-September

$2,20,500

34.45%

October

$2,69,500

42.11%

March

$1,50,000

23.44%

Total Membership

$6,40,000

100.00%

Below, effect on sales revenue and cash flow had been computed on the periodic sales revenue.

Particulars

Current Plan

New Plan

Increase/ (Decrease)

Revenue:

Pre-Received (Aug-Sep)

$0

$2,20,500

$2,20,500

October-April

$2,99,676

$4,19,500

$1,19,824

May-September

$52,992

0

-$52,992

Total Membership

$3,52,668

$6,40,000

$2,87,332

From the above table, it is noted that the sales revenue of HLW increases by $287332 if they start implementing the new plan so that they get highest court usages in particular seasons. This was done by calculating sales revenue under current plan (Klychova, Faskhutdinova and Sadrieva 2014). Furthermore, it can be understood from the calculation that by using the new plan, the club can easily collect lion share of the expected sales revenue for the month of October.

Evaluation of New Fee Structure for HLW

It is important to understand the fact that sales revenue for the new plan is higher as compared to previous one (Järvenpää et al. 2016). This is due to plenty of factors that need to be dealt with at the time of implementing new plan. Some of the factors are listed below with proper justification:

  • It is understood that the membership fees of the new plan is much higher as compared to previous fees structure (Hopper and Bui 2016). Due to this, it is expected that there will be loss of members after implementing the new plan. Addition to that, students who are not financially independent may not afford higher fees as well as renewing the membership for the new fees structure like courts without any additional fees. Furthermore, after evaluating the outcome, it need to first analyze the feedback taken from all the members. Therefore, the management needs to look at the expenses at the time of collecting as well as analyzing the feedbacks (Gibassier and Schaltegger 2015).
  • By implementing new plan, the management will be able to collect all the fees for initial two or three months where there will be no court fees. In that way, management can reduce the cost of collecting court fees as well as preparation of periodic records for earned revenue.  Therefore, it is important to include such cost reduction at the time of evaluation process (Cleary 2015).
  • Within a time span of 6 months, the management expects that they will lose some of the members. The management need to implement new plan otherwise expected revenue cannot be achieved (Bui and De Villiers 2017).
  • It is needed for the club to conduct special campaign in order to promote new plan. Furthermore, the cost of promotional campaign needs to be included at the time of calculating net income as well as cash flows while generating new plan.

Conclusion 

At the end of the study, it is concluded that using Activity based costing is beneficial that has been included from various business operations as properly included in the given case study. Addition to that, Activity-based costing refers to the accurate cost of a business process that focuses primarily on cause as well as effect relationship in the cost incurrence. However, this technique is simple for better understanding as well as analyzing the incurred costs. Therefore, it is important to state the fact that Activity based costing is advantageous as it assist business owner for arriving at undertaking better decision-making process.

As far as second part of the assignment is concerned, cash flow analysis is utilized as it assists the managers to undertake decisions on whether new plan is beneficial as compared to older one. Therefore, the new plan can generate more cash for the business as compared to older one as it is derived from the result of cash flow analysis.

Reference List

Bui, B. and De Villiers, C., 2017. Business strategies and management accounting in response to climate change risk exposure and regulatory uncertainty. The British Accounting Review, 49(1), pp.4-24.

Cleary, P., 2015. An empirical investigation of the impact of management accounting on structural capital and business performance. Journal of Intellectual Capital, 16(3), pp.566-586.

Gibassier, D. and Schaltegger, S., 2015. Carbon management accounting and reporting in practice: a case study on converging emergent approaches. Sustainability Accounting, Management and Policy Journal, 6(3), pp.340-365.

Hopper, T. and Bui, B., 2016. Has management accounting research been critical?. Management Accounting Research, 31, pp.10-30.

Järvenpää, M., Järvenpää, M., Länsiluoto, A. and Länsiluoto, A., 2016. Collective identity, institutional logic and environmental management accounting change. Journal of Accounting & Organizational Change, 12(2), pp.152-176.

Klychova, G.S., Faskhutdinova, ?.S. and Sadrieva, E.R., 2014. Budget efficiency for cost control purposes in management accounting system. Mediterranean journal of social sciences, 5(24), p.79.

Lachmann, M., Trapp, I. and Trapp, R., 2017. Diversity and validity in positivist management accounting research—A longitudinal perspective over four decades. Management Accounting Research, 34, pp.42-58.

Lopez-Valeiras, E., Gomez-Conde, J. and Naranjo-Gil, D., 2015. Sustainable innovation, management accounting and control systems, and international performance. Sustainability, 7(3), pp.3479-3492.

Modell, S., 2014. The societal relevance of management accounting: An introduction to the special issue. Accounting and Business Research, 44(2), pp.83-103.

Nuhu, N.A., Baird, K. and Appuhami, R., 2016. The Association between the Use of Management Accounting Practices with Organizational Change and Organizational Performance. In Advances in Management Accounting (pp. 67-98). Emerald Group Publishing Limited.

Soderstrom, K.M., Soderstrom, N.S. and Stewart, C.R., 2017. Sustainability/CSR research in management accounting: A review of the literature. In Advances in Management Accounting (pp. 59-85). Emerald Publishing Limited.

Solovida, G.T., Solovida, G.T., Latan, H. and Latan, H., 2017. Linking environmental strategy to environmental performance: Mediation role of environmental management accounting. Sustainability Accounting, Management and Policy Journal, 8(5), pp.595-619.

Taylor, L.C. and Scapens, R.W., 2016. The role of identity and image in shaping management accounting change. Accounting, Auditing & Accountability Journal, 29(6), pp.1075-1099.

Van der Stede, W.A., 2016. Management accounting in context: Industry, regulation and informatics. Management Accounting Research, 31, pp.100-102.

van Helden, J. and Uddin, S., 2016. Public sector management accounting in emerging economies: A literature review. Critical Perspectives on Accounting, 41, pp.34-62

Williams, J., 2014. Financial accounting. McGraw-Hill Higher Education.